Personalization: Walmart’s weapon in surpassing Amazon in ecommerce traffic — and growing sales by $2 billion (VB Live)

http://venturebeat.com/2016/07/25/personalization-walmarts-weapon-in-surpassing-amazon-in-ecommerce-traffic-and-growing-sales-by-2-billion-vb-live/
Kinda sketchy numbers, but how Walmart is trying to tackle Amazon using personalization. #ecommerce: