Drive growth with newsletter sponsorships at scale.

 https://www.swapstack.co/

matching newsletter publishers and advertisers

Reddit Marketing Made Easy! Targeted Reddit outreach with 40-45% response rate.

 https://howitzer.co/

highly targeted marketing for reddit advertising. Good plans seem a bit pricy. 

Your Guide to the Third-Party Cookie

https://www.morningbrew.com/marketing/s/your-guide-to-the-third-party-cookie

The changes that are coming. How will advertising outfits adapt?

What are the biggest tracker networks and what can I do about them?

 https://spreadprivacy.com/biggest-tracker-networks/?s=1

Not just sites, but the networks behind them

How tracking pixels work

https://jvns.ca/blog/how-tracking-pixels-work/
a basic intro

How tracking pixels work

https://jvns.ca/blog/how-tracking-pixels-work/
Good current survey

Spotify now allows advertisers to specifically target podcast listeners

https://www.theverge.com/2019/6/17/18681978/spotify-podcast-ad-targeting-launch
Spotify's selling ads before and after podcasts now.

Taboola, Outbrain and the Chum Supply Chain

https://themargins.substack.com/p/taboola-outbrain-and-the-chum-supply
Case study of how clickbait advertising works.

Only 17% Of Consumers Believe Personalized Ads Are Ethical, Survey Says

https://www.forbes.com/sites/johnkoetsier/2019/02/09/83-of-consumers-believe-personalized-ads-are-morally-wrong-survey-says/#d8e52719f54b
Morality and advertising are always ill-at-ease with each other.

Google Academy for Ads

https://academy.exceedlms.com/student/catalog
Google's latest training partner. Hopefully this goes better.

WTF is a supply-side platform

https://digiday.com/media/wtf-supply-side-platform/
Details of online adversiting

Here's How Much Businesses Pay To Get On Those Big Blue Exit Signs

http://jalopnik.com/heres-how-much-businesses-pay-to-get-on-those-big-blue-1795338950
How much does it cost businesses to be on the blue exit signs? About $1k per year? 

30-Second Video View Costs on Facebook vs. YouTube

https://medium.com/@NateyBakes/30-second-video-view-costs-on-facebook-vs-youtube-cc1c8d7df230
Comparing Facebook vs YouTube video advertising. Like apples and oranges, but there are some clear takeaways. 

The Death of the Agency And How You Can Avoid It

https://medium.com/the-imperfectionist/the-death-of-the-agency-c6a451130d14
What I've seen coming for years: the traditional design agency is a dinosaur. 

How to use Facebook Advertising to generate leads & sales for small local businesses

https://icecube.asia/facebook-advertising-to-generate-leads-sales-for-small-businesses/
Good primer on setting up Facebook ads. 

Pi-hole™: A black hole for Internet advertisements

https://pi-hole.net/
Interesting use of a R-Pi: use it as DNS or DHCP server and block LOTS of ad services.

Medium, and The Reason You Can’t Stand the News Anymore.

https://medium.com/@SeanBlanda/medium-and-the-reason-you-cant-stand-the-news-anymore-c98068fec3f8#.7yw34vrva
Interesting take on the news media and their relationship to business of ads. 

11 Examples of Facebook Ads That Actually Work (And Why)

https://blog.hubspot.com/blog/tabid/6307/bid/33319/10-examples-of-facebook-ads-that-actually-work-and-why.aspx
One of the best articles I've seen on Facebook ads with nuts-and-bolts of how to make them work. 

How to improve your AdSense income with Amazon CPM ads

http://blog.totalvibrant.com/improve-adsense-income-amazon-cpm-ads/
Detailed article about making AdSense and Amazon ads work together. 

Are Amazon ‘Sponsored Products’ Ads Worth It?

http://www.practicalecommerce.com/articles/129986-Are-Amazon-Sponsored-Products-Ads-Worth-It
Are Amazon sponsored ads worth it? Could be, just for the data that comes with them.